about

market: sports & entertainment

size: 10,000 seat minor league ballpark

scope: fan amenity masterplan, environmental graphics

project description

With the 10,000 seat ballpark renovation already under construction, The Bulls asked Bob Bangham and Rowena Macaraeg of RipBang Studios to choreograph the best fan experience in the Minor Leagues. We used signage, environmental graphics, restaurants, retail and amenities to create an entertaining atmosphere with baseball as a backdrop. We worked with The Durham Bulls, Centerplate, and local developer, D3 Development, to integrate the stadium into Downtown Durham’s pedestrian circulation.

project insights

Our approach focused on developing a unique “folk art tobacco barn” aesthetic that reflects regional character and focused on the unbridled fun of Minor League Ball.

OTHER WORK